SEO Internet Marketing Bendigo in 2016 – A Sweet Opportunity
SEO Internet Marketing Bendigo can provide a world of options In the world of SEO, especially when it comes to creating content for your Bendigo business. But don’t go for all opportunities – choose the correct ones that work for your business. To take the classic ‘kid in a candy store’ cliché, you may be overjoyed to see all of these wonderful ideas ahead of you, from Images, to Videos, to Blogs– but if you gorge yourself on everything while only take half a bite out of the possible wonders, then not only are you going to end up ill and appearing a fool, but you won’t have really done any one task properly.
So let’s talk about the Bendigo ‘Content Candy store‘.
Well, content (as most of us may know) is a wide-ranging and expansive term provided to the aspects of your website that your clients and audience can view and interact with. This can be visual, literary, or even stretch beyond the website into everyday events or tasks.
‘Content is the atomic particles of all digital marketing‘– Rebecca Lieb, Analyst, Altimeter Group
Content includes, but is not confined to the list below:
- Images, pictures, Gifs
- Web page content
- Written articles
- Blog posts
- Guest Posts
- Social Media updates and content
It’s important to choose a broad range of content that can help you in connecting with your audience in Bendigo while still developing a balance and flow that you want your brand to represent. One way to do this is by experimenting with different ways to find your brand’s voice. For instance, if you haven’t contemplated spicing up your content with animation, perhaps approach someone and get an idea of what they could do for you. Research the opportunities and don’t be afraid to keep trying different ideas until you find the approach that is not only right for that individual situation, but right for your Bendigo company.
Because as you are most likely aware, content creation doesn’t have to stop at your website. The creation of off-site content is an intriguing and useful way to increase your brand and add to your link profile and audience. This opens you up to a new area of growth. If you are creating great content then you should try and share it around, publish both on-site and off-site to maximise exposure.
Make sure you keep the leading content for your own website, the content that is keyword-rich and helps to engage with the target market, but there is no harm in having some pieces externally bringing in more communication with your website. This off-site content is among the best ways to build the visibility for your brand and develop a name for you that is interchangeable with top quality content.
But be cautioned, often many people go too far with this, as was seen in pattern of guest blogging a few years ago. Don’t opt for all options, choose the best ones that work for your business– Don’t grab every little thing in the Candy Store.
You need to start considering what will be really useful to you and your company then act from there, if content is going to be stretched thin or not actually help, then don’t throw away your time and money on it, simple. If you have any terrific ideas, or want to chat, simply call Internet Marketing Experts Bendigo on 1300 595 013 or visit, www.internetmarketingexpertsBendigo.com.au