Why You Should Have A WordPress Site
So, you’ve got a wonderful business idea and you’ve made the decision you’re going to design and publish your own website. Well, as you possibly know, there are many variables to take into account. The design of the website, the images you’re going to use, the content, the website architecture, the company logo, the online store – the list goes on. But essentially, what’s most important when creating a new website is the platform you choose. There’s a variety of website platforms available with an array of unique features, targeting the entire spectrum of developers from novices to professionals. You’ll ask for assistance on which platform to use and developers will argue for weeks on end about why one platform is better than the other.
It can obviously be confusing to weigh the pro’s and con’s of each website platform and determine which is best for you. So, to save the time and arguments, the basic answer to this question is ‘WordPress’. The following article will provide five strong arguments as to why WordPress is the best platform to use, regardless of your website development skills and abilities.
WordPress is user-friendly and manage
WordPress is extremely easy to use so you don’t have to be an expert HTML coder to produce a practical and powerful website. The installation process is quick and simple, the tools are intuitive and there’s a built-in updater so you don’t need to be concerned about not making use of all the newest features. There are inbuilt features for blog publishing, RSS feeds, user management, automated backups, revisions and much more. Once installed, you can start making custom configurations without even writing any code!
WordPress is extremely SEO-friendly
In the words of Google Engineer Matt Cutts, “WordPress automatically solves a tonne of SEO issues”. SEO is a remarkably important aspect to any website so having in-built features that seamlessly make your website SEO-friendly is priceless. WordPress coding is standard compliance, top quality, and produces semantic mark-up which makes your site especially attractive to search engines. There are also a variety of free plugins that you can install which will make your website even more SEO-friendly, but we’ll talk about WordPress’ plugins next.
WordPress is FREE and Open Source
Yes, you read it correctly; WordPress is free to download, install, and use to produce any sort of website you desire. WordPress is also open source which indicates that the source code is attainable for anybody to modify, edit and create different themes and plugins with a variety of features and publish these to the online community. Right now, there are in excess of 2,600 WordPress themes and over 3,100 different free plugins available for use. Considering that WordPress is a community software, it is maintained by a large group of volunteers who all contribute to the software by writing patches, answering support questions and updating documentation. If you have any problems or concerns about anything WordPress related, there are literally thousands of people willing to help.
WordPress is mobile friendly
As a result of the increasing use of smart phones for internet usage, it’s particularly important that your website is optimised for mobile devices. In fact, one of Google’s latest updates requires websites to be optimised for mobile devices or they’ll be penalised in SEO. The good news is that most WordPress themes are developed to be mobile responsive, meaning that whatever device your clients are using, WordPress websites will systematically adapt the appearance of your website to fit. WordPress even enables you to work on both of your mobile website and PC website individually, so you can easily customise both to optimise the user experience.
WordPress is secure
These days, website security is of utmost importance so of course WordPress has high security standards. Nearly 25% of websites are developed on WordPress so hackers are constantly looking for ways to compromise them. WordPress is well aware of this so has created a series of security features which prevents any malicious attacks by releasing regular updates that neutralises these threats. Don’t forget, it’s also essential for you to be using a secure device when accessing your WordPress account, so ensure you use standard security tools on your device and only install credible plugins from trusted providers.
As you can see, WordPress has a range of superb features that simply make it the best website platform on the market today. Even though there are lots of other reasons why WordPress is an excellent choice for your website, this article just focuses on five of these: WordPress is incredibly user-friendly, free and open source, extremely SEO compatible, mobile friendly, and secure. What more could you want from a platform to build an effective and powerful website? If you have any inquiries about how you can further optimise your website, speak with the team at Internet Marketing Experts Bendigo on 1300 595 013 or visit their website: http://www.internetmarketingexpertsbendigo.com.au